Toni Vander Heyden is an entrepreneur, coach, Realtor, investor, wife, mother, and grammy. Toni has three businesses that she owns/operates with the help of amazing friends and family. In addition, Toni is a pivotal voice in the community response to high-risk missing, exploited and sex trafficking victims.
Rockford, IL has been home to Toni for over 35 years, and it is where she met the love of her life, her husband Brad. Together, they have raised their four children (Lauren, Aubrey, Josiah and Jamin). Toni’s wide range of passions include mountain biking, sailing, spending time with her grandbabies, and empowering people to be the best they can be in their career and in their life.
Toni started Sold On Toni in 2006 after losing a bet to her husband Brad who told her it would be a great idea to start a new career in real estate. Her past experience in real estate purchases made her feel like a commodity. Toni felt like she was being sold a house, rather than being consulted. Once engaged in real estate, Toni discovered that when you take care of people, they tell their friends and their relatives. Soon enough, many people want you to assist them. What’s most important to Toni is for her kids and her grandbabies learn the hard, Midwest work ethic that facilitated her great success. It is the integrity in taking care of people that sets her apart, and she’s excited to model that!
A great leader. A role model. Highly compassionate. Fiercely determined. Supportive. Inspiring. These are just a handful of things that describe Toni.
Toni serves as the Founder and President of Sold On Toni at Keller Williams Realty Signature.
Blessed to be surrounded by a talented team of specialists, today Toni’s energy is spent creating vision, coaching team members, inspiring, and leading.
Toni’s accomplishments in real estate has earned endorsements from “Shark Tank” personality and leading real estate entrepreneur, Barbara Corcoran and “As Seen On TV” Founder, Kevin Harrington, as well as popular names in radio including Sean Hannity, Steve Summers (95.3 The Bull), Captain Jack (96.7 The Eagle), and Shannon Zimmerman (Q98.5). Toni has earned Double Platinum and Double Gold as well as Gold and Silver Medallion Awards from Keller Williams Realty Inc. for selling over 200 homes in a given year, Total Commissions Earned, Units Sold and Profit Share respectively. and she received recognition from Real Trends America’s Best for having the Top 10 Team in Illinois for reaching over 245 transactions in 2019. Real estate referral company, HomeLight, has awarded Toni the title Top Producer and Top Negotiator for three consecutive years. Toni has also proudly coached a Wall Street Journal’s recognized Top Team in America.
As the Founder and Operating Principal for Keller Williams Realty Signature in Loves Park, Illinois, Toni Vander Heyden has successfully built the largest, most successful real estate company in the tri county area surrounding Rockford, Illinois. Now the Keller Williams franchise has expanded to serve agents and real estate clients to Galena, Illinois and across the Stateline to Janesville, Wisconsin better assisting agents working in Northwest Illinois and South-Central Wisconsin regions respectively.
Why does Toni Vander Heyden do what she does? Because she believes the very best for her family, friends, partners, and clients, empowering them to be the very best they can be!